brucespear.com or play of words

It is easier than ever before to keep in head a name of any web site.  In fact, any web site, like brucespear.com, can not DIE in our heads: (Disappear- Invalidate – Escape).  We can not forget something that we have never learnt.

Indeed, it makes sense to use surname/name as an Internet domain , which could be considered as a critical step to let other people know who you are and what your name is associated with,. .. unless you are famous and rich…
Hollywood stars usually have a domain starting with their names, like madonna.com, sting.com or piercebrosnan.com. These and many others are desired targets of cybersquattring – registering, selling or using a domain name with the intent of profiting from the goodwill of someone else’s trademark (Cybersquatting: What It Is… )

How does the world of cybersquatting look like? Continue reading

Advertisements

How To Buy Knowledge

Yesterday, I went to the Karneval der Kulturen with my best friend. She is studying BioChemistry and I am always wondering how smart she can be to study something which is that complex. (Ö_Ö)

Naturally, we always talk about interesting topics which would be of interest for A Girl’s Business and we stumbled over ‘Wolfram׀Alpha’, which is described by founder Dr. Stephen Wolfram  as a “knowledge engine that computes answers to questions”.

For example, typing in “GDP of France versus Britain” the result will be a comparison with charts and other figures of the two countries’ GDP . You can write down huge mathematical formulas and in the end get not only the solution but also a graph which is showing the root. However, when you ask about the best sci-fi movie in history it will give you a table with the percentage of people having the surname ‘Best’ in America.

Now in spite of that, it is safe to say, that Wolfram׀Alpha is awesome, especially since it was voted the greatest computer innovation of 2009 by Popular Science.

What makes Wolfram Alpha interesting for businesses? Continue reading

The Future Of Reality

As you might know, I wrote my last blog post about augmented reality and the new options it may hold for customers to enjoy and experience new technical discoveries, but then I noticed that I had written a lot about the way augmented reality works, but nothing about possible business ideas.

That I presented to you Layar and Total Immersion was only the beginning in a broad field of new companies and new ways of making money with techniques of augmented reality, so I decided to write an entry to give people a first idea of what to do when wanting to make money with augmented reality.

 So how can one’s company use this hot new technology to make money? Is augmented reality really the future of advertisement? And will augmented reality really be implemented in our daily life?

Let’s find out, shall we?

Continue reading

Reality Check Ahead!

I think we can all agree that reality is pretty nice and I think we can more than agree that computers and the internet where one of the most important inventions in the last years. Not only have we access to huge amounts of data, but we are also able to communicate with people all over the world and very important as well, make money and set up one’s own business.

But can we make reality and the internet work together? Can we use the latest technology to broaden our senses and find new exciting ways to establish new companies and new ways to make money?

Continue reading

Meet My Movie Mastermind

How IMDb makes money out of movie databases.

I love movies.

Going to cinema and talking about actors, characters, subplots and meta moments in films gives me a fuzzy feeling, because isn’t it nice to sometimes escape real life? 😀

To get all the geeky knowledge with which one is able to point out what the most interesting part of a movie will be (without ever having seen it) it is nearly compulsory to read a movie magazine.

My favourite magazine is EMPIRE,  which is based in the United Kingdom and is coincidentally the biggest selling movie magazine there. I buy it faithfully every month and it costs me the horrendous sum of Continue reading

May The Marketing Force Be With You: The Extraordinary Advertisement Possibilities On YouTube

To write, or not to write

Reading recent posts like  ‘Procrastination is the thief of time…?’ and ‘To be, or not to be.’ by NerdyLaura I was relieved that I am not the only one facing the huge problem of being an procrastinator.

The first time I came into contact with the term ‘procrastination’ was when I was in 8th grade. My English teacher was a fervid The Simpsons addict and she explained to us the meaning of the word ‘procrastination’ and told us that The Simpson’s moody Jewish Clown Herschel Shmoikel Pinchas Yerucham Krustofski’s stage name ‘Krusty the Clown’ was an allusion to the term procrastination.

Continue reading

What happened to ORANGE PEELS?

Hey, gus! Every one knows a sole proprietorship – OOOP (Oranienburger Str. Orange Peel People) with “Mrs. Rövenstrunck as the sole owner”. And who was unlucky and missed the chance to get acquainted with this wonderful Company – don’t worry! – I am here to mention: “OOPP was the business of buying and selling dried orange peels” during the 1st Semester.

As we knew, Mrs. Rövenstrunck used to obtain her orange peels from Northern Fruit Wholesales (NFW), but her business was not doing so great and although Mrs. Rövenstrunck did introduce a new business line – orange peels with a slightly more yellowish look – the expectations were not that high. With 225 orange peels left in inventory, Mrs. Rövenstrunck took a decision to shut down OOOP business and open a …  Dental Clinic!!Being the sole operator at OOOP, Mrs. Rövenstrunck had a great experience behind and it was not new for her to open a new Business.

But! One morning, … Continue reading